Brainsworld has a very clear opinion regarding logo design! We put it like this: “Your company is like your baby, for whom you want only the best. When first impressions count, are you sure a denim tuxedo for baby ‘Dörte’ is the image you are going for?”. We advise our clients to rethink the matter again! Given the actual and business costs in rebranding it’s important to get it right. We design logos for our clients as we would for ourselves, with the same technical and aesthetic consideration factoring psychological impact and, importantly, a scalable vector format.